| Logistics is
the link between your business and the market place that
focuses on the management, coordination and integration of
your various business flows such as materials, money and
information. This focus is across your business, your suppliers
, your direct customers and end consumers.
Your supply chain; the network involved in
creating and delivering value to your end customers, through
sourcing of raw materials, producing of the final products,
packaging and storing, distribution and after sales service,
could be leveraged to ensure maximum efficiency and high returns.
This entails managing the flow of information, materials, money and
knowledge in a systematic and speedy manner, not only within your
company but also across all suppliers and partners involved in
delivering value to the end consumers.
In today ’s highly competitive and dynamic
market place of high product variety, shortened product life cycles,
volatile demand, globalization and networked organizations, the order
winning criteria is more likely to be service based rather than
product based. This is where you could leverage on logistics and supply
chain management for a better competitive advantage for your business.
The mission of logistics management is to achieve
the desired levels of customer service and quality at the lowest
possible cost…in other words, to reduce the unit product cost whilst
maintaining or improving the level of service to your customers
and end users.
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